I was hired at Lamps Plus as Sr. Art Director in 2006. I was brought on to transform the newly created catalog into a high-end national catalog, that would rival all of the major lighting and furniture cataloguers in the market. I redesigned the catalog from scratch, including: New photography styling and Art Direction, Merchandising and Product flow in the catalog. Text and Design Layout, Editorial Styling, Pre-Press and Printing specs. What we ended up with was a very well received catalog (customer reviews were glowing), and a customer base that exceeded expectations.
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Inline Distributing Company is a leader in the world of industrial supplies for Restoration, Remediation, Disaster Response, Safety and Construction. I’ve been fortunate to have meet the owner and other principles of Inline. They’ve gave me license to create a whole new look for their company. Once it was decided upon, I began creating all marketing materials from the Catalog, to Corporate ID, Signage, Website, Emails and Banners, All Printed Material and even full Semi-Truck Graphics Wraps. I really enjoy working with this company and am very proud of what we’ve accomplished together. I just finished Inline Restoration & Remediation 200 page full color catalog for Inline Distributing Company. The cover was a challenge because it required laying out multiple products on a 3D Globe.
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